What Home Buyers Really Want: Ethnic Preferences (Part III)


Eye on Housing

Previous posts highlighting findings from the study What Home Buyers Really Want: Ethnic Preferences have shown that a buyer’s race or ethnicity can play a role in how he/she evaluates the characteristics and features of a prospective home. The analysis was focused on four racial/ethnic groups of home buyers:

  • White (Non-Hispanic),
  • African-American (non-Hispanic),
  • Hispanic, and
  • Asian.

Based on a list of almost 30 kitchen features that buyers got to rate as essential, desirable, indifferent, or ‘do not want’, the table below shows the 10 ‘most wanted’ kitchen features for each of the four racial/ethnic groups. Interestingly, the features that make it on this ‘most wanted’ kitchen list are identical across the four groups, albeit in different order. In fact, the top three are exactly the same among all groups (in slightly different order):

  • Table space for eating
  • Walk-in pantry
  • Double sink

Other features that appear in all four groups’ ‘most…

View original post 207 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s